Education, Workforce & Non-profit Services



John Valencia

John Valencia, MNM, CFRE, provides executive-level coaching, project management, grant and revenue development, and organizational health consulting services for higher education institutions, nonprofits, workforce development agencies, for-profits, and government agencies.

John’s specialties include:
– Designing and implementing innovative CTE programs
– Converting complex CTE courses into online formats
– Developing regionwide pre-apprenticeship programs
– Project management Grant writing and implementation
– Facilitation & training
– Marketing and communications
– Fund development
– Performance management
– Quality improvement
– Leadership coaching
– Technical assistance

John’s clients describe him as highly organized, efficient, intelligent, and responsive. A list of clients is posted here; please review his clients’ testimonials to learn more about John’s unique consulting services.


Born and raised in San Diego, John attended the University of San Diego and earned his Bachelor’s degree in Business Administration/Marketing with a minor in Non-profit Management.  After leading many nonprofits, John received his Master’s in Nonprofit Management and Organizational Leadership from Our Lady of the Lake in San Antonio Texas.

In 2001, John founded A Joyous Moment, an international manufacturing company, and served as CEO until it was sold in 2009. Through his work as a founder and investor, John has become an advocate for social service, technology, education, environmental sectors. Whether it is raising $500M to support nonprofit organizations or selling $500M in consumer products, John has extensive (B2B/B2C/B2G) marketing, operations, and leadership experience.

John is passionate about creative initiatives that empower individuals and businesses to leverage the potential of their workforce. John believes that building meaningful and genuine relationships are crucial in building lasting support. While managing annual operating budgets in excess of $150M and coaching hundreds of employees, John strives to create strong teams that exceed goals and expectations. John is led by focusing on diversity, equity, and inclusion efforts to build healthy, proactive, and positive workplace culture.

After serving as CEO of the San Diego Oceans Foundation, John worked at Grossmont-Cuyamaca Community College District as a Vice Chancellor of Workforce & Organizational Development.  At the college district, John created the East County Education Alliance, launched the award-winning tuition-free college and career readiness program, and grew grant funding to $35M annually.

Consulting Experience

John’s experience includes San Diego Workforce Partnership, Grossmont-Cuyamaca Community College District, San Diego Association of Governments (SANDAG), San Diego Community College District, San Diego Continuing Education, Contra Costa College, California Coast Credit Union, YMCA of San Diego, Leukemia & Lymphoma Society, American Lung Association, Foundation for Grossmont & Cuyamaca Colleges, San Diego Oceans Foundations, NeighborHelp, Volunteer San Diego, United Students, Heartland Human Relations and Fair Housing Association, Crohn’s & Colitis, Salvation Army, I Love A Clean San Diego, Port of San Diego, SurfRider, CoastKeeper, Urban Corps of San Diego County, Women’s March San Diego, Water Conservation Garden, American Red Cross, Harmonium, Big Brother Big Sister, and many others.

John is currently President & CEO of Good For Others, a unique network that supports nonprofit organizations.